The Sales Specialist is responsible for managing field-level relationships with high-volume and strategic customers, including retailers and wholesale distributors, while aligning with Goodyear Consumer Business Managers to execute the Consumer Replacement Strategy. The role focuses on driving profitable growth of Goodyear and Cooper products through consultative selling, category planning, and best-practice solutions. Key responsibilities include prospecting new customers, increasing Share-of-Account (SOA), and supporting existing accounts through product assortment, program participation, training, and incentives. Additionally, the Sales Specialist develops and executes joint business plans to strengthen partnerships and maximize sales performance. Location preference: Texas or California. Arizona or Nevada may be considered for strong candidates.
Develop and execute business plans with assigned customers to increase Share-of-Account (SOA) and unit sales, focusing on larger rim diameter products and new tire launches.
Analyze data and reports to identify sales opportunities, leveraging internal resources and processes to create value-driven plans.
Provide product, program, and marketing training to customer store staff, coordinating with marketing teams to maximize promotions and sales.
Assess competitor products, pricing, and positioning within customer stores, reporting insights and equipping staff with competitive selling advantages.
Manage territory reporting and expense tracking; support onboarding and mentoring of new Sales Specialists through ride-along and guidance.
Bachelor's degree in a related field.
Minimum of 3 years of experience in tire industry field sales or customer development/operational support, with proven ability to work independently toward sales goals.
Strong analytical skills with a track record of turning insights into actionable business plans.
Advanced understanding of the tire industry and in-depth knowledge of Goodyear & Cooper products.
Advanced written/verbal communication and presentation skills with persuasive sales ability with a customer service orientation.
Demonstrate creativity, analytical skills and ability to be accountable for business results.
Ability to be perceived as a subject matter expert.
Ability to build relationships with internal/external stakeholders.
Relocation Available: No
Sponsorship Available: No