Sales Representative - Santa Rosa, CA

Sales Representative - Santa Rosa, CA

ITG Brands is the third-largest tobacco company in the USA with offerings of some of the most well-known cigarette, cigar, and e-vapor brands. As a member of the globally recognized Imperial Brands PLC family, we are a forward-thinking partner with operational integrity. ITG Brands is committed to putting consumers at the center of what we do, while creating an innovative workplace where inclusion, creativity, and bold thinking drive progress.

ITG Brands is looking for a Sales Representative in Santa Rosa, CA. This role is permanent and involves making sales to retailers, primarily in the form of commitments from retailers to increase stock, place orders, stock new product lines, provide and expand shelf space, participate in incentive programs and pre-shipment programs, allow promotional placements, and assign prime placement to products and promotional materials.

The job summary includes driving volume and market share, optimizing coverage to meet and/or exceed objectives, establishing credibility and increasing influence in assignment to support and maximize sales and promote company priorities and goals, and actively seeking to gain insights through retail activities that can be communicated and reported to strengthen the team and Company Brands.

What You Will Do

The sales representative will sell company products, programs, and promotions to retailers, develop selling plans that resonate with retailers, demonstrate product and industry knowledge to effectively market and sell company products, collaborate with division resources to identify sales opportunities, and be accountable for delivering all assigned retail execution objectives and key company priorities within their respective assignment.

The role also involves developing and maintaining strong retail partnerships, measuring resources to maximize time allocation on a store-by-store basis, ensuring placement and services of all merchandising fixtures/displays, gaining and maintaining acceptance by retailers to use the "ITG Portal" as the primary method for reimbursement and tracking, and soliciting and reporting customer and competitive insights.

Qualifications

Required minimum qualifications include a high school diploma/GED, must be 21 years of age or older, must possess a valid driver's license issued from state of residence, intermediate proficiency with Microsoft Office and Microsoft Teams, verbal and written communication, attention to detail, problem/situation analysis, effective time and task management, multitasking capabilities, flexibility and adaptability, ability to make sales and obtain commitments, communicate to a broad and diverse audience, maintain effective working relationships, demonstrate critical thinking, work with diverse populations and varying education levels, receive and communicate information orally and in writing, and prioritize assignments, workload, and manage time accordingly.

Preferred qualifications include a bachelor's degree in business administration or related field of study with 1+ years related sales experience.

Work Environment and Physical Demand

The employee must live within the boundary of the assignment or within a pre-approved mileage from the boundary or be willing to relocate at their own expense. Requires moderate physical effort. Occasionally lifts or moves light objects (10-50 lbs.). Able to bend, crouch, stretch, climb, or reach in retail environments. Walks, sits, or stands for extended periods. Travel required based on assignment needs. Occasional exposure to noise, dust, or weather. Operates in a retail and wholesale environment. Requires prolonged machine operation including vehicle, computer, and keyboard equipment.

What We Offer

Competitive benefits package that includes medical/dental/vision/life insurance/disability plans, dollar for dollar 401k match up to 6% and 5% annual company contribution, 15 company-paid holidays, generous paid time off, employee recognition and discount programs, education assistance, and employee referral bonus program.