Business Development Representative

Business Development Representative

Carta connects founders, investors, and limited partners through world-class software, purpose-built for everyone in venture capital, private equity and private credit. Trusted by 65,000+ companies in 160+ countries, Carta's platform of software and services lays the groundwork so you can build, invest, and scale with confidence.

Carta's Fund Administration platform supports 9,000+ funds and SPVs, representing nearly $185B in assets under management, with tools designed to enhance the strategic impact of fund CFOs. Recognized by Fortune, Forbes, Fast Company, Inc. and Great Places to Work, Carta is shaping the future of private market infrastructure.

Together, Carta is creating the end-to-end ERP platform for private markets. Traditional ERP solutions don't work for Private Funds. Private capital markets need a comprehensive software solution to replace outdated spreadsheets and fragmented service providers. Carta's software for the Office of the Fund CFO does just that - it's a new category of software to make private markets look more like public markets - a connected ERP for private capital.

For more information about our offices and culture, check out our Carta careers page.

Carta is looking for a Sales Development Representative to join our Fund Administration and Private Equity Sales team in Singapore.

Carta opened its Singapore office in 2021, and since then, has been building a world-class team to support the Private Capital ecosystem across Asia Pacific. The Singapore team is lean and agile, and composed of local venture industry experts and Carta experts.

The Sales Development Representative Teams are the driving force of Carta's upward trajectory. You will work with the GTM lead on marketing related projects, territory research, prospect targeting, reporting, and events maximization strategy. We pride ourselves on investing in our team and promoting from within. All SDRs receive training on Carta software, private market finance, and equity administration along with ongoing training in consultative sales, client management, negotiation and sales operations.

The Problems You'll Solve

Business Demand Generation

• Identify Carta's Ideal Customer Profile (ICP), prospect via multiple channels like Email, Phone, LinkedIn to generate conversations
• You will help drive the overall company pipeline. Create and manage outreach campaigns to CFOs and GPs at Venture Capital and Private Equity firms in the region
• Match prospect pain points to specific value propositions across various buyer personas, roles, and functions
• Work closely with the Funds Sales team to build a healthy sales pipeline
• Collaborate with cross-functional teams to elevate Carta's brand awareness and drive top-of-funnel acquisition
• Respond quickly and efficiently triage leads based on channel and need

Data and Process Integrity & Maintenance

• Build and manage sizable lead lists in order to glean unique insights and drive desirable business outcomes
• Ensure data integrity across critical business systems (e.g. Salesforce, Outreach, Marketo, and Carta)

The Impact You'll Have

• Grit - Ambitious, driven, and fearless in the face of rejection
• Coachability - Tremendous desire to constantly improve in a "no-egos" and high velocity environment
• Emotional Intelligence - Ability to read emotional cues, understand a customer's needs, and navigate a conversation with meaningful solutions
• Customer-Facing Experience - Experience working in a high volume customer-facing role. Able to professionally communicate with founders, CEOs and senior executives
• An Interest in Venture Capital / FinTech: If learning about how investors find the next unicorn to invest in, you're in the right place
• Excellent time management skills and attention to detail
• Track record of success in a lead generation role is a plus
• Ability to break down and effectively communicate complex topics
• Authorized to work in Singapore without sponsorship

Nice to Have:

• Experience managing data in a CRM system (Preferably: Salesforce)
• Proficiencies with Microsoft Office and/or Google Suite (GSuite)
• Knowledge of finance, venture capital, and accounting
• Experience working at a high-growth software company or venture capital firm