Sales Enablement Manager
Position at Waring
Waring, universally known for introducing the first blender in America, is one of today's leading manufacturers of professional appliances for the foodservice and laboratory industries. Waring Commercial offers high-performance, large-volume food processors and blenders, heavy-duty heating appliances such as grills, griddles, toasters and deep fryers, and a variety of specialty products. As a Solutions Specialist in the BLEND, PREP, COOK, and BREW categories, Waring strives to provide innovative, customized equipment to fulfill all of the industry's unmet needs. With 85+ years of manufacturing expertise locally and globally, Waring is proud to offer continuously expanding collections of superior professional products.
We are seeking a Sales Enablement Manager to bring data-driven discipline, process excellence, and cross-functional alignment to our commercial engine. This role is responsible for mining data for sales opportunities, managing internal escalations, optimizing processes, and ensuring our CRM and reporting infrastructure empowers growth.
The ideal candidate is equal parts analyst, operator, and strategist - someone who can uncover insights, solve bottlenecks, and translate data into action. This is a highly visible leadership role with direct impact on revenue growth, customer experience, and organizational scalability.
Key Responsibilities
Sales Operations & Revenue Enablement
- Lead CRM strategy, administration, and adoption (HubSpot, Salesforce, or equivalent).
- Build standardized sales processes for lead management, opportunity tracking, distributor engagement, and national account reporting.
- Partner with Sales leadership to ensure data quality, pipeline accuracy, and forecast reliability.
- Manage internal escalations across Sales, Marketing, and Customer Support (pre and post sales) to resolve bottlenecks quickly.
Marketing Operations & Demand Insights
- Track marketing campaign performance and connect activity to pipeline/revenue outcomes.
- Provide closed-loop reporting from marketing to sales to ensure effective lead routing and ROI measurement.
- Identify underpenetrated customer segments, verticals, and geographies through data analysis.
Analytics, Reporting & Visualization
- Design and maintain dashboards for executives, sales leaders, and field teams (opportunity health, pipeline velocity, conversion rates, distributor performance).
- Provide insights on customer buying patterns, product adoption, and whitespace opportunities.
- Partner with Finance to model growth scenarios, incentive structures, and ROI on programs.
Process Improvement & Cross-Functional Alignment
- Identify and fix friction points across the sales cycle (quoting, lead handoff, order tracking and fulfillment, escalations).
- Build scalable processes for distributor management, national account reporting, and field marketing alignment.
- Serve as the operational bridge between Sales, Marketing, Finance, and IT.
Qualifications
- 10+ years in Sales Operations, Marketing Operations, or Revenue Operations in B2B or B2B2C industries.
- Deep expertise in CRM administration (HubSpot, Salesforce, or similar), sales automation, and marketing attribution systems.
- Strong analytical skills with proven ability to mine data, identify insights, and translate into revenue-driving actions.
- Demonstrated success in process improvement, escalation management, and cross-functional project leadership.
- Experience supporting distributor/rep group channels a strong plus.
- Excellent communication skills, with ability to present complex data simply to executives and field teams.
- Bachelor's degree required; MBA or advanced analytics background a plus.
What We Offer
- The opportunity to design and lead a modern Sales & Marketing Ops function in a high-growth environment.
- A strategic leadership seat working directly with Sales, Marketing, and Executive level leadership.
- Competitive compensation, performance incentives, and long-term career opportunities.
- A culture that values growth, data, transparency, and continuous improvement.
Environmental Factors
- Working conditions are normal for an office environment.
- Must be able to sit for extended periods of time.
- Must be able to use a computer keyboard and view a monitor for extended periods of time.
- This role requires on-site presence Monday through Thursday, with the flexibility to work remotely from anywhere on Fridays.
Benefits
- Comprehensive Medical/Dental/Vision plans
- Generous Paid Time Off Programs
- Life & Disability Insurance
- FSA/HSA/Dependent Care FSA
- Paid Parental Leave
- 401k and company match
- EAP & Employee Wellness Programs
- Volunteer Days Paid Time Off
- Free breakfast and lunch in the Stamford office
Are you passionate about this opportunity but worried that you don't have 100% of the experience we're looking for? We still want to hear from you! Apply online and let us know why you would make a great addition to Waring!