Gm/sales Manager

General And Sales Manager

The General And Sales Manager is responsible for overseeing the total operation of the business while maintaining a primary focus on driving sales growth. You will lead a diverse team, manage the P&L (Profit and Loss), and design sales strategies that ensure long-term profitability. This role requires a "player-coach" mentality—someone who can lead from the front in high-stakes negotiations while also ensuring operational efficiency and employee engagement.

Key Responsibilities

1. Sales Leadership & Strategy

• Revenue Growth: Develop and execute annual sales plans to meet or exceed revenue targets.
• Pipeline Management: Oversee the sales funnel, ensuring a consistent flow of leads and high conversion rates.
• CRM: Evaluate and implement a new CRM that can drive leads to appointments to sales, using automated lead nurturing and a sales funnel to follow through on all leads.
• Key Account Management: Directly manage high-value client relationships and assist the sales team in closing major deals.
• Training: Recruit, train, and mentor sales staff on closing techniques, CRM usage, and product knowledge.

2. Operational Oversight

• P&L Management: Monitor financial performance, manage budgets, and implement cost-control measures.
• Workflow Optimization: Streamline internal processes to improve customer experience and delivery timelines.
• Compliance: Ensure all business activities adhere to local laws, safety regulations, and company policies.

3. Team Management & Culture

• Performance Reviews: Set clear KPIs (Key Performance Indicators) for all departments and conduct regular performance evaluations.
• Culture Building: Foster a high-performance, inclusive, and motivating work environment.
• Conflict Resolution: Act as the final point of escalation for internal staff issues or customer complaints.

Required Skills & Qualifications

Requirement | Description
Experience | 5+ years in a management role with a proven track record of hitting sales quotas.
Education | Bachelor's Degree in Business, Marketing, or a related field preferred but not necessary (or equivalent experience).
Technical | Proficiency in CRM software (Salesforce, HubSpot, etc.) and Microsoft Office Suite.
Communication | Exceptional negotiation, public speaking, and interpersonal skills.
Financial Literacy | Strong ability to read balance sheets, P&Ls, and financial forecasts.

Key Performance Indicators (KPIs)

A successful candidate will be measured by:

• Total Revenue vs. Budget: Meeting or exceeding monthly and annual goals.
• Sales Conversion Rate: Improving the efficiency of the sales team.
• EBITDA/Net Profit: Maintaining healthy margins through smart operational spending.
• Employee Retention: Keeping turnover low and morale high.

Ideal Candidate Profile

We are looking for a visionary with a grit mindset. You should be comfortable pivoting between a board meeting and a sales floor. You are a natural problem-solver who doesn't wait for permission to fix a bottleneck and who finds genuine satisfaction in seeing your team hit their personal and professional goals. Water treatment experience preferred, but not necessary.

Compensation: $80,000.00 - $100,000.00 per year

About Culligan

Great tasting water. Brighter future. Bigger job opportunities. Culligan is making a real difference in the lives of people all over the world by providing better, cleaner water through our suite of innovative products and exceptional customer service. Join the Culligan team. Apply for a job now.

Culligan provides healthy, delicious water for our customers in their homes, offices, businesses, and industrial facilities around the world. Our complete line of water softeners, water filtration systems, commercial and industrial water treatment solutions, drinking water systems, whole-house filtration systems and bottled water delivery options set the standard in the water treatment industry.