Sales Executive Málaga

On Trade Sales Manager

With over 200 brands sold in nearly 180 countries, we're the world's leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you'll test new ideas, learn and grow, and unlock a brighter, more exciting future.

Join us to create a career worth celebrating.

Our Sales team love building relationships, connecting with customers to sell our much-loved brands in new and vibrant markets where they can thrive. They help sell our iconic brands across 180 countries every year.

We're operating across different markets, channels, and areas of expertise. Using your curiosity and passion, you'll make the most of consumer insight and digital platforms, reaching new customers, markets, and celebrations to help us achieve our growth potential. We'll support your learning and growth as you develop your career with us and work with people across our business to realize your fullest potential.

Execute the On Trade commercial strategy in your designating area to ensure to generate volume and profitability in strategic clients that deliver scalable experiences.

Ensure optimal coverage of key Hospitality Points of Sale (POS) in the assigned territory, maximizing the management of this hospitality network to achieve sustainable growth objectives through increased distribution and rotation of our brands by brilliantly executing activation plans that impact consumers, establishing preferential relationships with these clients at all levels of their organization.

Accountable to deliver the designated area (rout) performance and KPI’s, through consistent monitoring and measurement.

Suggesting improvements plan to reach the desired goals.

Work collaborative with RTM in order to reach Diageo’s goals in the area.

Ensure direct and continuous coverage of the assigned portfolio.

Build strong relationships with decision-makers at the point of sale (Owner, Bartender, Floor Manager).

Guarantee 365 execution and ensure distribution.

Identify opportunities to secure incremental sales.

Execute brilliant activations and events to strengthen brand positioning and recruit new consumers.

Conducting operational planning for Hospitality Points of Sale in your assigned territory.

Act as a strategic advisor to optimize the portfolio in each point of sale.

Build and track sustainable JBPs (Joint Business Plans) focused on volume commitments, visibility, execution, and amplification.

Managing commercial relationships between Diageo and the managers of hospitality POS already present in your client portfolio.

Driving sales and visibility of our brands in POS, aiming to increase product rotation in the market.

Execute the monthly work plan, planning visits (for the next week/month) with established frequency by client type and identifying the objective of each visit, ensuring interaction at all levels of the Hospitality POS (business review with ownership, follow-up on hospitality agreement with manager, stock check with bar chief, interaction with floor and bar staff).

Passion for sales and eagerness to grow in the spirits sector.

Analytical skills and commercial acumen.

Strong desire to learn and grow within a large company.

Valid driver's license in Spain (Minimum 1 year experience driving).

Languages: Intermediate English (B1) and fluent Spanish.

Experience in the hospitality channel would be a plus.

Location: Málaga.

Flexibility is key to our success. Talk to us about what flexibility means to you so that you're supported to manage your wellbeing and balance your priorities from day one.

We recognize and value performance, offering our people a highly competitive Rewards and Benefits package such as: Modern work life balance policies and wellbeing activities. Employee Assistance Programme. Gympass. Incentive plan that rewards you for delivering phenomenal performance. Our product discounts. Health insurance. Life and accident insurance coverage. Industry leading functional and leadership capability trainings.

Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this.

We embrace diversity in the broadest possible sense. This means that you'll be welcomed and celebrated for who you are just by being you. You'll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.

Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to new heights and build new ones as part of shaping the next generation of celebrations for consumers around the world.

Feel inspired? Then this may be the opportunity for you.

If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.

Worker Type: Regular

Primary Location: Madrid

Additional Locations:

Job Posting Start Date: 2025-09-18