Sales Director – Programmatic Advertising (mena)

Sales Director – Programmatic Advertising (MENA)

We are looking for a Sales Director to drive programmatic and digital advertising revenue across MENA. The ideal candidate is a proven deal-maker with a strong agency & brand network, fluent in English, and motivated by results. This role combines day-to-day sales execution with strategic client engagement.

Key Responsibilities

• In MENA, your primary objective will be to develop and execute the sales strategy to achieve revenue targets, drive business growth and support our demand partnership efforts:
• Set growth objectives and hit sales targets.
• Define a sales and partnerships strategy by driving and leading the relationship with DSPs, agencies, curators (programmatic resellers), and direct brands.
• Present sales forecasts through CRM tools (salesforce) and ensure quality of the forecasting methodology.
• Develop and nurture long-term relationships with key demand-side partners, including direct advertisers, agencies, and independent agencies.
• Serve as the primary contact for top-tier clients, understanding their needs and offering tailored programmatic and managed service solutions.
• Market the complete Equativ product offerings, including managed services and programmatic solutions.
• Understand and follow through the deal flow from agency media planning teams, partnership teams, trading teams to expand Equativ presence in large agencies.
• Collaborate with cross-functional teams, including product, marketing, and customer support, to ensure a seamless and integrated approach to client engagement.
• Stay up-to-date with industry trends, competitive landscape, and emerging technologies in the MENA AdTech space.

About You

• 10+ years of experience delivering results in a sales or partnership development role at a digital ad tech company with a proven track record in consistently meeting or exceeding sales goals.
• Proven experience working with DSPs, programmatic media-buying, or ad-tech platforms with a track record of scaling demand-side revenue.
• Good knowledge of digital media, advertising technology and emerging trends.
• Committed to continuous education through workshops, seminars and conferences.
• Proven ability to drive the sales process from plan to close and motivate a sales team.
• Strong business sense and industry expertise.
• Existing agency network in the MENA region is a must.
• Fluent English; French is a strong plus

Equativ, a leading independent ad platform, brings scale and simplicity to digital advertising. Following its recent merger with Sharethrough and the acquisition of Kamino Retail, advertisers, media owners, and technology partners rely on Equativ's advanced SSP, curation, and retail media services and technology to achieve maximum business outcomes. With a focus on privacy-first programmatic video, CTV, and data-driven solutions, Equativ enables clients to activate across the digital ecosystem while protecting consumer privacy. The company's global expertise is also backed by a team of over 750 employees across 19 countries.

Equativ has been awarded the HappyIndex@Work label and is proud to be among the best companies in the ChooseMyCompany ranking, recognized for its flexible working environment.

Come and lead the charge with us in building a transparent ecosystem based on quality!

Equal Employment Opportunity

Equativ is an equal opportunity employer. Equal access to employment, services, and programs are available to everyone, regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. If you require reasonable accommodation throughout the application and/or interview process, please contact the recruitment team at ta-team@equativ.com