Sr. Business Development Manager, Digital Media Sales, Caribbean

Sr. Business Development Manager – Enterprise Division / DMO Vertical - Caribbean

Location: Miami (Hybrid, 3 days a week in office)

About The Team:

At Expedia Group Advertising, we provide marketers with access to the world's most powerful travel advertising platform, fueled by unmatched first-party data. Our team of digital marketing experts empowers partners to connect with travelers globally, drive engagement, and exceed performance metrics through innovative, data-driven advertising solutions.

Make An Impact!

We are seeking a Senior Business Development Manager to build and maintain strategic advertising partnerships, focusing on DMO and Tourism Boards vertical across The Caribbean. This role is responsible for driving revenue growth, building high-impact relationships, and delivering tailored advertising strategies that align with partner objectives and Expedia Group's commercial goals.

In This Role You Will:

Advertising Business Development

• Develop and execute a consultative sales strategy to grow advertising revenue within the DMO/Tourism Board vertical.
• Serve as a strategic advisor to partners, aligning their business goals with Expedia Group's advertising capabilities.
• Implement scalable business strategies for key accounts, ensuring long-term value creation.
• Manage day-to-day partner relationships, conduct regular commercial reviews, and ensure fulfillment of contractual obligations.
• Identify marketing and promotional opportunities to maximize partner ROI.

Sales Negotiation & Deal Management

• Lead the full sales cycle: prospecting, needs analysis, strategic planning, negotiation, and closing.
• Navigate complex enterprise organizations and influence senior decision-makers.
• Manage a portfolio of domestic and international advertising platforms and products
• Build and maintain robust pipeline of qualified sales opportunities
• Conduct regular pipeline reviews to ensure alignment with revenue goals and Expedia Group Advertising's strategic priorities

Campaign Execution & Cross-Functional Collaboration

• Oversee campaign launches and ongoing performance, ensuring seamless execution and issue resolution.
• Collaborate with internal teams (supply, marketing, operations, billing, product, media planning) to deliver exceptional partner experiences.

Revenue Performance & Forecasting

• Consistently meet or exceed quarterly revenue targets (typically exceeding $3,000,000 USD a year).
• Conduct ROI analysis and performance reviews to drive continuous improvement and exceed partner's KPI expectations.
• Accurately forecast media revenue demand using market research, industry insights, and partner engagement.

Customer Focus & Market Insight

• Deliver a consultative sales experience, including face to face & virtual partner meetings, that builds trust and long-term value.
• Leverage Expedia Group's data and insights to inform partner strategies and decision-making.
• Support Enterprise Sales team by managing reoccurring tasks, including projects that help drive sales and new business development processes.

Experience and Qualifications:

• 5–7+ years of experience in media sales, business development, or a related field; experience in the travel or digital media sales industry is a strong plus.
• Proven track record of exceeding revenue targets and driving strategic partnerships.
• Deep understanding of digital media, programmatic advertising, and the travel ecosystem.
• English and Spanish Languages are needed
• Strong executive presence with the ability to influence C-level stakeholders.
• Demonstrated consultative selling skills and strategic thinking.
• Excellent analytical, negotiation, and communication skills.
• Ability to thrive in a fast-paced, dynamic environment with a growth mindset.
• Willingness to travel; valid passport recommended.

The total cash range (inclusive of base salary and variable incentive target) for this position in Miami is $127,500.00 to $178,500.00. Employees in this role have the potential to increase their pay up to $204,000.00, based on ongoing, demonstrated, and sustained performance in the role. Incentive plan performance above target will also earn more than the incentive target compensation amount. Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual's knowledge, skills, and experience. Pay ranges may be modified in the future.

Expedia Group is proud to offer a wide range of benefits to support employees and their families, including medical/dental/vision, paid time off, and an Employee Assistance Program. To fuel each employee's passion for travel, we offer a wellness & travel reimbursement, travel discounts, and an International Airlines Travel Agent (IATAN) membership.

Accommodation requests: If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team.

Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™. © 2024 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50

Employment opportunities and job offers at Expedia Group will always come from Expedia Group's Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you're confident who the recipient is. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs.

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.