Sales Consultant - Lauderdale MINI

Sales Consultant

Lauderdale MINI is seeking an enthusiastic and customer-focused Sales Consultant to join our team. This role is ideal for a personable and driven individual who thrives in a fast-paced retail environment and is passionate about creating memorable vehicle buying experiences.

As part of the Holman Automotive Group, one of the largest privately-owned dealership groups in North America, MINI of Fort Lauderdale offers a supportive and professional environment with opportunities for career growth and continued development.

Location: BMW/MINI sales showroom in downtown Fort Lauderdale, FL

Schedule: This is a full-time position that requires flexibility, including evenings and weekends, to accommodate customer needs and dealership hours. While scheduling may vary, we strive to support work-life balance by offering:

• One full weekend off per month (Saturday and Sunday)
• Every other Sunday off, when possible

Guaranteed training pay for the first 90 days. After the initial training period, compensation is commission-based, with average commission earnings of approximately $60,000 per year, depending on individual performance.

Key Responsibilities:

• Greet customers on the showroom floor and perform a detailed needs analysis, identifying the make, type, and features of the vehicle they are seeking.
• Explain key features and demonstrate the operation of vehicles both in the showroom and during test drives.
• Schedule and confirm test drive appointments, prepare vehicles prior to customer arrival, and accompany customers on test drives to highlight technology, safety, and performance features.
• Research model and equipment availability using dealership inventory tools and systems.
• Respond to sales inquiries through CRM, email, text, phone, online chat, and social media platforms.
• Create and send personalized video overviews of vehicles to prospective customers.
• Partner with Sales and Finance Managers to present vehicle pricing, including taxes, trade-in allowances, license fees, applicable discounts, and financing or lease options.
• Complete all required sales documentation and coordinate vehicle registration and delivery processes.
• Conduct a thorough vehicle delivery experience, ensuring the customer is familiar with the operation and features of their new MINI.
• Introduce each customer to the Service Department and schedule their first maintenance visit.
• Maintain regular communication with customers throughout the sales process and beyond, ensuring a seamless experience and fostering long-term relationships.
• Actively prospect for new business through the dealership's CRM and personal networking to build a repeat and referral-based clientele.

Qualifications & Requirements:

• A current and valid U.S. driver's license with a clean driving record is required.
• Previous automotive sales experience is preferred, but not required - training will be provided for the right candidate.
• Strong verbal, written, and interpersonal communication skills.
• Comfortable using digital communication platforms, including email, text, social media, and CRM software.
• Bi-lingual (English/Spanish) candidates are strongly encouraged to apply.
• Excellent organizational skills and attention to detail.
• Professional appearance and demeanor.
• Proficiency in Microsoft Office Suite (Word, Excel, Outlook).
• High school diploma or GED required; some college coursework preferred.
• Must be authorized to work in the United States and able to pass a background check and drug screening.

If you are a motivated, personable, and professional individual looking to start or grow your career in automotive sales, we invite you to apply and join the MINI of Holman team.

At Holman, we exist to provide rewarding careers and better lives for employees and their families. We hire, train, empower, and reward exceptional people. Our journey is guided by our desire to get it right every time and the acknowledgement that we have an opportunity to be better. To be better, we have to do better, and to do better we must know better. That's why we are listening, open to learning new things – about ourselves and each other. We will never stop striving for improved diversity, equity, and inclusion because we are successful together when we feel trusted and supported. It's The Holman Way.

At Holman, your total compensation goes beyond your paycheck. To position you for success and provide a rewarding career and better life for you and your family, Holman is proud to offer you the benefits you deserve; including protection against illness, disability, loss of work, or preparation for retirement. Below is a brief overview of the programs available to full-time employees (programs may vary by country or worker type):

• Health Insurance
• Vision Insurance
• Dental Insurance
• Life and Disability Insurance
• Flexible Spending and Health Savings Accounts
• Employee Assistance Program
• 401(k) plan with Company Match
• Paid Time Off (PTO)
• Paid Holidays, Bereavement, and Jury Duty
• Paid Pregnancy/Parental leave
• Paid Military Leave
• Tuition Reimbursement

We offer excellent benefits including health, vision, dental, life and disability insurance, and 401(k) with company match. Our time off benefits include Paid Time Off (PTO), paid holidays, bereavement, and jury duty. In addition, we offer paid pregnancy and parental leave, and supplemental paid military leave to eligible employees.

In geographic areas with statutory paid sick leave, part-time and temporary employees will receive a paid sick leave benefit that meets the mandated requirements.

We offer competitive wages that are commensurate with job-related skills, experience, relevant education or training, and geographic location. This is a commission eligible role, and employees can expect to earn an average monthly pay of $3,000-$10,000 with earning potential based on your personal performance.

To maintain the integrity and authenticity of our hiring process, we kindly request that all candidates refrain from using artificial intelligence (AI) tools to generate, assist with, or enhance any part of their application materials (including resumes, cover letters, written and verbal responses, and images) or during any stage of the interview process. We value genuine, original work that reflects your personal experience, skills, and communication style. As part of our commitment to a fair and transparent evaluation process, please be advised that we may use technology to detect AI-generated content submitted by candidates. Candidates found to have used AI assistance in violation of this policy may be disqualified from consideration.

Holman provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. If you are a person with a disability needing assistance with the application process, please contact HR@Holman.com.