Senior Sales Executive

Senior Sales Executive

Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business.

We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets.

Job Description

This role is based in our North Tower Building office.

Responsibilities:

• Meet or exceed revenue targets for assigned Sales through strategic engagement of customers
• Sell products to assigned customer Sales, managing a larger number of lower revenue customers depending on the market and brand
• Maintain and strengthen existing customer relationships through demonstrating a detailed understanding of customer business strategy and needs
• Delivery of assigned Sales campaigns, against Sales, products and revenue targets
• Development of brand and industry specific knowledge, including competitor events, to enhance and improve new business sales performance
• Own the on-site re-booking of existing customer Sales, in line with event Sales allocation and sales targets
• Develop sales plans and approaches to grow existing customer Sales, through cross and up selling as well as the sale of integrated packages, sponsorship and advertising
• Develop and maintain industry and brand knowledge as required
• Adoption of sales pipeline process through use of Salesforce (CRM system)
• Maintain accurate and timely customer information and notes within Salesforce (CRM system)
• Manage the capture and entry of Sales contract information into CRM/ invoicing system
• Manage the handing over of Sale information and customer requirements (via Salesforce) to the Event Operations and Brand teams
• Support Finance in resolving bad debt customers as a final escalation point

Qualifications

• University Bachelor's Degree in Marketing or MICE
• Minimum 5 years' experience in a sales team and proven ability to deliver or overachieve on revenue targets
• Language requirements: Verbal English
• Ability to identify and pursue cross and up selling opportunities
• Ability to follow and execute part of a sales strategy against a set of targets
• Ability to negotiate effectively, and proactively handle and respond to customer objections
• Strong interpersonal skills, confident personality, high level of enthusiasm