Consultor De CRM (sales Force)

Consultor De CRM (Salesforce)

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Consultor De CRM (Salesforce) in Brazil. This role sits at the intersection of data, marketing automation, and customer experience, focusing on the full potential of Salesforce ecosystem tools to drive personalized and data-driven CRM strategies. You will work closely with multidisciplinary squads to design, configure, and optimize customer journeys and audience activations across multiple channels. The environment is highly collaborative and data-oriented, requiring strong analytical thinking and attention to detail. You will play a key role in unifying customer data, enabling advanced segmentation, and improving campaign performance through actionable insights. This position offers the opportunity to work with Salesforce Data Cloud and Marketing Cloud in complex, high-impact CRM initiatives. It is ideal for someone who thrives in dynamic environments and enjoys transforming data into business value.

Accountabilities:

• Act as a key contributor in CRM strategy execution, leveraging Salesforce Data Cloud to unify customer data, build audiences, enrich profiles, and activate segments across campaigns in a structured and scalable way.
• Configure, optimize, and maintain customer journeys using Journey Builder, ensuring seamless, efficient, and personalized user experiences across touchpoints.
• Develop and manage marketing automations and data integrations through Automation Studio, supporting robust and reliable CRM operations.
• Build, maintain, and optimize SQL queries for segmentation, data manipulation, and audience targeting, ensuring accuracy and performance.
• Work with data modeling and relationships across Data Extensions and Data Cloud, ensuring consistency, governance, and scalability of CRM data structures.
• Monitor and analyze campaign performance metrics (open rate, click rate, conversion, opt-out) and translate insights into continuous improvements.
• Collaborate with cross-functional squads (data, business, and technology teams) to evolve CRM strategies and ensure alignment with business objectives.

Requirements:

• Solid academic background in Statistics, Data Science, Data Engineering, or related fields.
• Hands-on experience with Salesforce Marketing Cloud, including Journey Builder, Automation Studio, and Content Builder.
• Practical experience with Salesforce Data Cloud, including ingestion, identity resolution, audience activation, and data modeling.
• Strong SQL skills for data manipulation, transformation, and segmentation.
• Knowledge of HTML/CSS applied to email marketing and campaign assets.
• Experience in campaign analytics and performance tracking, with the ability to interpret and present results clearly.
• Strong analytical mindset, attention to detail, and structured approach to data governance.
• Excellent communication and collaboration skills to work effectively in agile, cross-functional teams.
• Proactivity in identifying improvements, solving problems, and optimizing CRM processes.
• Experience in financial services, cooperatives, or acquiring industries is considered a plus.

Benefits:

• CLT employment with competitive market compensation.
• Health insurance with co-participation and dental assistance.
• Mental health support programs.
• Flexible benefits card including meal and food allowances.
• Home office support allowance.
• Childcare assistance for eligible dependents.
• Life insurance coverage.
• Profit sharing (PLR).
• Birthday day off.
• Remote work model with occasional in-person meetings when needed.