Non Exempt Sales Manager

Job Category: Sales Rev Res Ecomm

Requisition Number: HOURL001446

Posted: April 17, 2025

Full-Time

Rate: $26 USD per hour

Location: The Craftsman Inn & Suites & Wood Grille, 7300 E Genesee St, Fayetteville, NY 13066, USA

Job Details

Description

Sales Manager

The Sales Manager is responsible for proactively pursuing and attaining all Group, Business Transient, and Extended stay hotel goals optimizing the revenues while ensuring that guests are provided with the highest level of quality service. This individual will also be held accountable for soliciting and servicing business in the hotel in accordance with the marketing plan and assigned market segments, as well as for and executing the online marketing strategy and other responsibilities. The Sales Manager input will help his/her hotel in their development of the marketing plan and related strategies.

Requirements

• 3-5 years hotel sales experience in business transient and/or other group market segments
• High School diploma or equivalent required
• College degree preferred
• Creative and aggressive sales professional with proven track record in the Central NY hospitality market, preferred
• Proactive sales efforts to address need periods of the hotel. Outside sales calls, outreach to customers via phone and email. Utilize other resources that bring new opportunities to the hotel.
• Proven selling, negotiation, and presentation skills
• Proficient in group forecasting, group room block pickup, and revenue
• Demonstrated ability to understand customer needs & requirements, and translating these into sales solutions
• Professional proposal and contracts administered
• Attend and engage in local community/organizations that create awareness about the Craftsman Inn
• Skilled in usage of computers and software programs associated with Sales & Catering, such as Delphi, ISalesPro, and hotel property management systems
• Ability to multi-task and conduct strong time management
• Collaborate between departments to facilitate the customer needs

Duties & Functions:

• Own the business transient segment of business for the hotel
• Independently solicit and manage a portfolio of business for the hotel
• Meet and/or exceed assigned quarterly sales goals
• Partner with Events Sales Director to determine and develop marketing strategy and plans to generate business transient business
• Conduct regular site visits and inspections for new and prospective business at all assigned properties
• Identify promising leads and following up as needed via correspondence, meetings, etc.
• Negotiate contracts on behalf of the Company and modify terms to secure the business
• Become an active member of industry organizations to promote the hotel(s) to the meeting community
• Work closely with Westin Event Sales Director to keep abreast on all marketing plans and initiatives
• Meet weekly with Event Sales Director during RFP season to develop strategies and to ensure hotel is hitting ADR Targets (approved rates to be based on volume)
• Host Quarterly Reception (based on availability during summer season)
• Explore the concept of running marketing campaigns with corporate booking tools
• Make informed decisions using judgment and discretion to best serve our Guests and potential guests, and to protect the business
• Manage and maintain monthly incentive compensation worksheets and lead source analysis
• Approach all encounters with guests and employees in a friendly, service-oriented manner
• Maintain regular attendance in compliance with New Castle standards, as required by scheduling which will vary according to the needs of the hotel
• Maintain high standards of personal appearance and grooming, which include wearing the proper business attire and nametag when working
• Comply at all times with New Castle standards and regulations to encourage safe and efficient hotel operations
• Maintain complete knowledge of and comply with all departmental policies/service procedures/standards
• Anticipate guests' needs, respond promptly, and acknowledge all guests, however busy and whatever time of day
• Positively communicate and interact with all hotel departments
• Check and respond to electronic communications in a timely fashion
• Make telephone calls and emails to specified individuals as requested
• Establish and maintain filing procedures
• Utilize proper sales and reservations tools and systems to manage day to day activity
• Type correspondence, memos, reports, and emails
• Document all guest requests/complaints and communicate such to respective personnel for proper handling. Follow up on guest satisfaction.
• Maintain confidentiality and security of specified hotel information, correspondence, reports, and files

Tools & Equipment:

• Computer, projector, copier, fax machine, scanner, telephone, other office equipment
• Ability to work in Excel, Word, PowerPoint

Work Environment:

• Under variable temperature conditions
• Under variable noise levels
• Office setting although travel to various locations is part of the role (so reliable transportation is needed)

Physical Requirements:

• Long hours sometimes required / 45 hour work week required
• Sedentary work - Exerting up to 10 pounds of force occasionally, and/or negligible amount of force frequently or constantly to lift, carry, push, pull, or otherwise move objects
• Ability to work under variable temperatures and noise levels
• Near Vision - The ability to see details at close range
• Ability to bend, stretch, twist or reach with your body and arms
• Must be able to stand and/or walk for lengthy periods of time

Mental Requirements:

• Oral and Written Comprehension and Expression - Must be able to convey information and ideas clearly in English
• Must be able to evaluate and select among alternative courses of action quickly and accurately
• Must be effective in handling problems in the workplace, including anticipating, preventing, identifying, and solving problems as necessary
• Must have the ability to assimilate complex information, data, etc. from multiple sources and consider, adjust, or modify to meet the constraints of the particular need
• Must be effective at listening to, understanding, and clarifying the concerns and issues raised by co-workers and guests
• Mathematical Reasoning - Must be able to work with and understand financial information and data, and basic arithmetic functions
• Must be able to prioritize departmental functions in order to meet due dates and deadlines
• Multi-lingual skills helpful

Marginal:

• Other duties as required
• Assist Director of Sales with appropriate reports and special projects
• Entertain clients
• Attend all required meetings

Rate: 26.00 an hour for 45 hours per week