Market Development & Planning Manager (sales Ops Communications)

Market Development & Planning Manager (Sales Ops Communications)

Job Type: Full-Time

Location Type: Onsite

Primary Location: Atlanta, Georgia, US

Newell Brands is a leading consumer products company with a portfolio of iconic brands like Graco®, Coleman®, Oster®, Rubbermaid®, Sharpie® and Yankee Candle® - and 24,000 talented teammates around the world. Our culture is built on values in action: Integrity, Teamwork, Passion for Winning, Ownership, and Leadership. We work together to win, grow, and make a real impact—supported by a high-performing, inclusive, and collaborative environment where you can be your best, every day.

Position Summary

The Manager of Sales Operations – Communications is responsible for developing, managing, and optimizing all communication channels between Sales Operations, MD&P, sales teams, and cross-functional business segments within Newell. This role ensures that critical commercial updates, priorities, tools, and insights are delivered with clarity, consistency, and the appropriate cadence to drive execution excellence and revenue growth.

Key Responsibilities

Communication Strategy & Governance

• Develop and own the Sales Operations communication strategy.
• Establish communication governance including content standards, workflows, and distribution protocols.
• Partner with MD&P, Sales Leadership, Brand, Category Management, Commercial Finance, Supply Chain, and Business Segment leads.

Cadence Management

• Define and manage communication cadence.
• Implement standardized templates and delivery mechanisms.
• Track communication engagement and optimize cadence.

Sales Enablement Communications

• Translate complex business insights into actionable communication for sales.
• Develop communication packages to seasonal programs, innovation, and retailer reviews.
• Ensure communications reinforce capability-building and tool adoption.

Cross-Functional Alignment

• Serve as liaison between Sales Ops and Business Units.
• Support Business Segment leaders in crafting field-facing updates.
• Ensure communications support enterprise objectives.

Competencies

• Communication Mastery & Executive Presence
• Strategic Thinking & Prioritization
• Cross-Functional Collaboration
• Project & Change Management
• Sales Enablement Orientation
• Detail-Orientation & Operational Discipline

Qualifications

• Bachelor's degree in marketing, business, or related field.
• 5+ years in sales, sales operations, market planning, brand management, or related roles.
• Experience with a CPG or durable company is a plus.
• US retail customer knowledge is a plus.
• Proven ability to partner with multiple teams in a matrixed organization to achieve results.
• Strong business acumen with the ability to influence different key players within an organization.

• Ability to travel 15% of the time.

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer's, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments. Newell Brands and its subsidiaries are Equal Opportunity Employers and comply with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.