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Director, Agency Sales

Drive new business growth by selling Nielsen’s audience measurement solutions to top U.S. advertising agencies
New York
Senior
$128,700 – 239,140 USD / year
3 days ago
Nielsen

Nielsen

A global data analytics and measurement firm specializing in consumer behavior and media consumption.

Director, Agency Sales

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it's consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.

Job Description

Although this is a home based role, associates must reside within the NYC metro area.

Position Overview: We're seeking a driven and strategic executive to join our Agency Sales team. In this individual contributor role, you will be responsible for selling Nielsen's Audience Measurement products and services to advertising agency brand teams representing top U.S. advertisers. You'll collaborate closely with Nielsen's advertiser teams, specialist sellers, and cross-functional teams to provide innovative, data-driven solutions that address clients' media and business challenges.

Responsibilities:

  • Interface directly with agency executives in support of new business opportunities and consultative sales programs.
  • Identify, prospect, and develop new agency relationships and generate new sales/product opportunities.
  • Identify opportunities and develop proposals that address the agencies' clients' business issues.
  • Create compelling presentations that tell a story by translating data into key insights, and manage the sales process from prospecting, to negotiating and closing contracts, to initial implementation.
  • Work closely with internal Nielsen partners, support teams and stakeholders to deliver products, services and drive client satisfaction.
  • Communicate and prioritize agency requirements and resolve all issues in a proactive and timely manner.
  • Develop solid understanding of each product and solution, and how the data can be used to improve business performance.
  • Attend agency and industry-specific meetings.
  • Sales administration - maintenance of opportunity pipeline and contract management.

Qualifications

Experience: A minimum of a Bachelor's degree and at least 5 years of professional experience in a sales or business development role, ideally within media, ad tech, or data & analytics industries.

  • Understanding of the media & marketing landscape including knowledge of addressable advertising, and both managed service and programmatic buying models.
  • Demonstrated experience in successfully managing accounts and exceeding sales targets.
  • Ability to understand client needs and craft solutions that leverage Nielsen's audience measurement tools.
  • Strong organizational skills, with the ability to manage multiple opportunities in a fast-paced, high-growth environment and tight deadlines.
  • A collaborative spirit and a proactive, can-do attitude.
  • Favorable experience includes: selling audience measurement, advertising effectiveness, or data-driven marketing solutions to brands, agencies and/or media planners/buyers, and/or experience with planning and/or buying data

Enabling your best to power a better media future. Our comprehensive benefits package (including health & wellness plans, 401(k) retirement coupled with a Nielsen match, a generous paid time off policy, company provided car for those who qualify, and if eligible, a discretionary incentive/bonus) is designed to be inclusive for all employees and families, and we take pride in ensuring that employees are rewarded holistically for the role they are doing and their performance. A reasonable estimated salary range for a new employee has been provided. It would be adjusted based on each employee's geographic location. The position of each employee within a compensation range at Nielsen is dependent on several individual circumstances, such as experience, training, certifications and other business requirements/needs.

Nielsen makes hiring decisions without regard to disability status, protected veteran status, or membership in any other protected class.

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Director, Agency Sales
New York
$128,700 – 239,140 USD / year
Sales
About Nielsen
A global data analytics and measurement firm specializing in consumer behavior and media consumption.