Commercial Sales Director - Kroger & Alt Channels

Commercial Sales Director- Kroger & Alt Channels

At Henkel, you'll be part of an organization that's shaping the future through innovation, sustainability, and collaboration. With our trusted brands like Persil®, 'all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you'll have countless opportunities to explore new paths and grow. This position is with our Consumer Brands business unit – where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world. Dare to learn new skills, advance in your career, and make an impact at Henkel.

What you’ll do:

• Lead and inspire a high-performing sales team across Kroger, Home Improvement, Military, International, and Closeout channels, driving a culture of excellence, innovation, and accountability.
• Own the development and execution of strategic plans that align brand, category, shopper, and e-commerce priorities with Henkel's North Star Ambition.
• Drive annual and long-range planning across all Henkel categories, both internally and with external partners, to deliver sustainable growth.
• Collaborate cross-functionally with Marketing, Category Development, Digital, Finance, and Supply Chain to achieve business KPIs and unlock new opportunities.
• Develop and implement customer-specific shopper and digital commerce strategies to increase conversion across the path to purchase.
• Partner with digital and content teams to enhance PDP performance, improve retail media ROI, and optimize digital shelf execution.
• Leverage data tools such as 84.51°, IRI, TRG, and internal analytics to craft compelling, fact-based selling stories that elevate Henkel's category performance.
• Work closely with NRM and sales finance to evaluate ROI, test business scenarios, and support investment decisions through Henkel's forecast process.
• Deliver successful joint business plans and present Kroger/Alternative Channel strategies and performance updates to Henkel senior leadership and cross-functional teams on a monthly basis.

What makes you a good fit:

• 10+ years of experience in CPG sales, with at least 1 year in a Director-level role.
• Proven strategic thinker with a proactive mindset and a track record of delivering results.
• Deep understanding of grocery retail, especially Kroger, and familiarity with shopper card data and digital marketing.
• Strong leadership and communication skills, with the ability to influence cross-functional teams and external partners.
• Experience managing complex customer relationships and navigating dynamic retail environments.

Some benefits of joining Henkel:

• Health Insurance: affordable plans for medical, dental, vision, and wellbeing starting on day 1
• Work-Life Balance: paid time off including sick, vacation, holiday, and volunteer time, flexible & hybrid work policies (depending on role), and vacation buy / sell program
• Financial: 401k matching, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, service awards, and student loan reimbursement
• Family Support: 12-week gender neutral parental leave (up to 20 weeks for parents giving birth), fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships
• Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement

The salary for this role is $160,000.00 - $200,000.00. This is the range that we in good faith anticipate relying on when setting wages for this position. We may ultimately pay more or less than the posted range and this range. This salary range may also be modified in the future.

Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral. Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.