About Turning Point Brands Canada

Turning Point Brands Canada is a leading distributor of premium consumer products in dispensaries, convenience stores, and gas channels. Through our online marketplace, TPB Marketplace, we connect retailers with innovative and high-demand brands. Our mission is to provide exceptional products and unmatched service to our customers across Canada.

Job Description

In response to the evolving landscape of sales, particularly accelerated by the shift to remote work during the COVID-19 pandemic, we are seeking a dynamic and results-driven Inside Sales Representative with a strong focus on acquiring new accounts. This role emphasizes proactive cold calling, including targeting distributors and wholesalers, effective presentation using provided scripts, and the ability to close sales or generate high-quality leads for further follow-up. As part of the Turning Point Brands Canada team, you will play a pivotal role in expanding our customer base and driving sales growth across the Canadian market. While the position is based out of our head office in Laval, we are open to discussing future remote opportunities.

Key Responsibilities

• Prospecting: Identify and research potential new customers, including dispensaries, convenience stores, gas stations, distributors, and wholesalers.
• Cold Calling: Initiate outbound calls to prospective accounts using provided scripts to introduce TPB Marketplace and our product offerings.
• Lead Generation: Generate high-quality leads by engaging with new business/accounts that Turning Point Brands Canada does not currently serve.
• Qualification: Either close the sale directly or gather sufficient information to generate a lead for follow-up by the sales team.

Customer Acquisition

• Sales Presentations: Deliver compelling sales presentations over the phone, supported by scripts and training materials, to showcase the benefits of partnering with Turning Point Brands Canada.
• Negotiation: Negotiate terms and agreements to convert prospects into active customers.
• Onboarding: Guide new accounts through the onboarding process, ensuring a smooth transition and setup on the TPB Marketplace.

Account Management

• CRM Utilization: Use our CRM system to follow your trade coverage plan, with specific tasks assigned to manage your sales activities effectively.
• Data Management: Gather detailed store information, create new accounts in our system, and take comprehensive notes on each account interaction.
• Sales Closure: Close sales where possible and ensure all generated leads are followed up by you and the sales team as applicable.

Relationship Building

• Follow-Up: Maintain regular follow-up with prospects to nurture relationships and address any questions or concerns.
• Customer Needs Analysis: Understand the unique needs of each prospect and tailor solutions to meet their specific requirements.

Sales Strategy Execution

• Target Achievement: Meet and exceed monthly and quarterly sales targets focused on new account acquisitions.
• Market Feedback: Provide regular feedback to management on market trends, competitor activities, and customer preferences to inform sales strategies.
• CRM Management: Maintain accurate and up-to-date records of all sales activities and customer interactions in the CRM system.

Qualifications

Experience

• Sales Background: Minimum of 2 years in inside sales, telesales, or new business development, preferably within the dispensary, gas, or convenience store sectors.
• Proven Track Record: Demonstrated ability to successfully acquire new accounts and meet or exceed sales targets.

Skills

• Communication: Exceptional verbal and written communication skills with the ability to engage and persuade prospects over the phone.
• Sales Techniques: Strong understanding of sales methodologies and the ability to apply them effectively in a remote or phone-based environment.
• Negotiation: Excellent negotiation and closing skills to convert leads into customers.
• Self-Motivation: Ability to work independently, stay motivated, and manage time efficiently in a fast-paced setting.

Technical Proficiency

• CRM Software: Proficient in using CRM systems (e.g., HubSpot) to manage and track sales activities.
• Sales Tools: Comfortable utilizing various sales tools and technologies to enhance productivity and effectiveness.
• Microsoft & Google Suites: Proficient in Microsoft Office and Google Workspace applications.

Organization

• Time Management: Strong organizational skills with the ability to prioritize tasks and manage multiple prospects simultaneously.
• Detail-Oriented: Attention to detail in maintaining accurate records and following up on leads.

Knowledge

• Industry Insight: Familiarity with the smoke shop, accessories, or consumer goods industry is an asset.
• Sales Best Practices: Solid understanding of customer acquisition strategies and sales best practices.

Why Join Turning Point Brands Canada?

• Competitive Compensation: Attractive salary with performance-based incentives.
• Leading Brands: Access to a diverse portfolio of top-tier brands in the industry.
• Comprehensive Training: Extensive training on products, sales techniques, and market strategies.
• Career Growth: Opportunities for professional development and advancement within a supportive and collaborative team.
• Innovative Environment: Be part of an industry leader shaping the future of accessories in dispensaries and convenience & gas channels.

Apply Today:

If you are passionate about sales and eager to drive growth by acquiring new accounts, we would love to hear from you. Join Turning Point Brands Canada and contribute to our mission of delivering exceptional products and service across Canada. Turning Point Brands Canada is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.