Build, maintain, and segment a clean prospect database of office managers, facilities managers, and other decision-makers.
Use ZoomInfo and other tools to identify and verify new leads.
Design, implement, and optimise automated email sequences in Brevo to generate engagement and inbound interest.
Personalise outreach to align with service offerings in commercial cleaning.
Track campaign deliverability, open rates, and responses.
Make outbound calls to prospects from the database to introduce the company's services and generate qualified meetings.
Conduct needs-based conversations to pre-qualify prospects before passing to BDMs.
Coordinate and schedule appointments directly in line with BDM availability.
Follow up with warm email responses, past leads, and partially engaged prospects.
Maintain professional communication cadence across multiple touchpoints (calls, emails, follow-ups).
Work closely with Inside Sales Specialists to ensure a steady pipeline of qualified appointments.
Provide detailed reporting on campaign and calling outcomes, highlighting conversion ratios.
Share insights with BDMs to improve overall sales strategies.