Outbound SDR Sales Manager

Outbound SDR Sales Manager

As the Outbound SDR Sales Manager, you will build, scale, and lead a high-performing outbound sales development team that drives pipeline growth for our CRM platform in the roofing industry. Your mission is to create a predictable, scalable outbound engine-developing top talent, implementing world-class processes, and consistently generating qualified opportunities that fuel company revenue.

What You'll Be Doing:

• Build and scale an outbound SDR team aligned to company growth targets
• Recruit, hire, and retain A-players while building a strong bench for future growth and leadership succession
• Develop and execute outbound strategies across cold calls, email, social outreach, and multi-touch campaigns to drive pipeline generation
• Coach, mentor, and develop SDRs through consistent 1:1s, call reviews, and performance management-elevating both low and high performers
• Create and refine onboarding and training programs to accelerate ramp time and increase team effectiveness
• Own pipeline health by ensuring SDR activity quality, consistency, and proper follow-up execution
• Analyze performance metrics, activity data, and conversion rates to identify trends and drive continuous improvement
• Partner closely with Marketing, Sales, and RevOps to optimize lead flow, messaging, and go-to-market strategy
• Stay ahead of industry trends and competitors in roofing and construction to sharpen positioning and outbound effectiveness
• Implement automation and AI tools to increase efficiency, scalability, and output of the SDR function
• Forecast pipeline generation and report performance insights to executive leadership on a regular cadence
• Continuously test, iterate, and optimize outbound strategies with clear success criteria and measurable outcomes

What Makes You the Hero for This Job:

• Proven success leading outbound SDR or sales development teams and consistently hitting pipeline targets
• Strong ability to hire, develop, and retain top talent with a track record of building high-performing teams
• Deep understanding of outbound sales motions, messaging, and multi-channel prospecting strategies
• Data-driven mindset with the ability to analyze performance and make informed decisions quickly
• Highly decisive with a bias for action-able to solve problems quickly and effectively
• Experience with CRM tools (HubSpot preferred) and sales engagement platforms
• Strong communication skills with the ability to influence, coach, and align cross-functional teams
• Passion for continuous improvement, experimentation, and scaling processes

Superpowers:

• Ownership. You own the outcomes of your team-pipeline, performance, and people. You don't wait for direction; you create it.
• Customer Obsessed. You understand the roofing contractor deeply and ensure your team speaks their language and solves real problems.
• Proactive Learning. You stay ahead of outbound trends, tools, and techniques-and implement them quickly.
• Team Commitment. You build, mentor, and lead a high-performance engineering team that delivers results together.
• Self Awareness. You know your strengths, your gaps, and how to build a team that complements both.