Principal Sales Rep - Home Office Michigan

Principal Sales Representative

Investing in you, join a 100-year-old, family-owned leader in Ag – and grow with us!

Wilbur-Ellis invests heavily in our employees by offering skill development and training, competitive compensation and benefits, and a tradition of promoting from within for a broad range of career opportunities. And we foster a supportive, people-first work environment.

"We know the confidence gap can get in the way of meeting spectacular candidates, so please don't hesitate to apply — we'd love to hear from you."

Role Overview

The Principal Sales Representative is responsible for carrying out all sales and marketing activities in a specified geographical territory to maintain, develop, and grow the overall sales volume in that territory in a manner that maximizes profitability.

A Sample of What You'll Do in This Role:

• Plan and organize sales activities and customer/prospect contact towards achieving agreed business goals.
• Plan and develop dealer/distributor network in specified territory according to the agreed market development strategy.
• Motivate dealers and distributors to promote a portfolio of products and services.
• Educate growers, dealers & distributors on new products.
• Conduct direct farm visits to growers to promote and sell a portfolio of products.
• Conduct direct visits to dealers and distributors to assist in selling a portfolio of products.
• Sell and service equipment related to the application of fertilizer products.
• Sell storage tanks related to the storage of fertilizer products.
• Deliver fertilizer, parts & equipment, and storage tanks to dealers and farmers.
• Conduct grower meetings to promote the use of products.
• Attend farm shows to promote the use of products and services.
• Locate and develop test plot locations as they relate to the research & development program.
• Manage and collect accounts receivable as required to keep receivables current.

What You Bring to the Role:

• Proven experience in agricultural sales, preferably with fertilizer or crop protection products.
• Strong knowledge of local crops and market practices.
• Familiarity with fertilizer storage, application equipment, and product logistics.
• Proficiency in Microsoft Office Suite (Excel, Outlook, Word).
• Ability to travel throughout the assigned territory.

What Makes You a Great Fit:

• You demonstrate leadership qualities.
• You're able to influence cross-functional teams and stakeholders without formal authority.
• You're skilled at managing multiple projects.
• You have strong organizational skills and project planning.
• You have excellent communication skills.

Compensation and Benefits:

• In compliance with all states and cities requiring transparency of pay, the base compensation for this position ranges from $93,900 - $131,520. Note that salary may vary based on location, skills, and experience.
• This position is eligible for an annual discretionary bonus and vacation, holidays, health, dental, vision, mental health, and retirement plan participation, including an employer contribution of up to 7% into your 401(k).

Our Commitment to Diversity & Inclusion: Diversity of people, cultures, opinions, and ideas makes us all stronger. From leadership commitment to employee buy-in, we know that creating an inclusive environment and providing opportunities for all employees to reach their full potential is a shared responsibility.

Nachurs Alpine Solutions is a Wilbur-Ellis business.