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ASI Sales - North

Grow ASI sales in North India by closing major turnkey analyzer system projects
New Delhi, Delhi, India
Senior
16 hours agoBe an early applicant
Yokogawa

Yokogawa

Provides industrial automation, process control, and measurement solutions for energy, chemical, and manufacturing industries worldwide.

Manager – Analyzer System Integration Sales (North Region)

Yokogawa, award winner for 'Best Asset Monitoring Technology' and 'Best Digital Twin Technology' at the HP Awards, is a leading provider of industrial automation, test and measurement, information systems and industrial services in several industries.

Our aim is to shape a better future for our planet through supporting the energy transition, (bio)technology, artificial intelligence, industrial cybersecurity, etc. We are committed to the United Nations sustainable development goals by utilizing our ability to measure and connect.

About the Team Our 18,000 employees work in over 60 countries with one corporate mission, to "co-innovate tomorrow". We are looking for dynamic colleagues who share our passion for technology and care for our planet. In return, we offer you great career opportunities to grow yourself in a truly global culture where respect, value creation, collaboration, integrity, and gratitude are highly valued and exhibited in everything we do.

Job Purpose:

To drive sales and business development for Analyzer System Integration (ASI) products, systems and solutions across the North region, focusing on process industries such as Oil & Gas, Petrochemicals, Chemicals, Power, and other relevant sectors. The role involves identifying opportunities, managing customer relationships, and delivering tailored technical-commercial solutions aligned with business objectives.

Key Responsibilities:

  • Develop and execute sales strategies for Analyzer System Integration in the assigned territory
  • Identify new business opportunities and generate leads across target industries
  • Build and maintain strong relationships with EPC contractors, consultants, and end users
  • Prepare and deliver techno-commercial proposals in coordination with internal engineering and proposal teams
  • Conduct customer presentations, product demonstrations, and technical discussions
  • Manage the complete sales cycle from inquiry to order closure
  • Achieve assigned sales targets and contribute to regional revenue growth
  • Track market trends, competitor activities, and customer requirements
  • Collaborate with internal teams (engineering, project management, service) to ensure successful project execution
  • Ensure compliance with company policies, quality standards, and safety requirements

Key Accountabilities:

  • Order booking and revenue generation for ASI
  • Customer acquisition and retention
  • Pipeline development and forecast accuracy
  • Margin management and commercial negotiation

Qualifications & Experience:

  • Bachelor's degree in Engineering (Instrumentation / Electronics / Chemical or related field)
  • MBA (Marketing) preferred
  • 8-15 years of experience in sales of Analyzer Systems / Process Instrumentation / System Integration
  • Experience working with EPCs and end users in process industries
  • Strong understanding of analyzer technologies and integration solutions

Skills & Competencies:

  • Strong technical and commercial acumen
  • Excellent communication, presentation, and negotiation skills
  • Ability to handle complex sales cycles and multi-stakeholder environments
  • Customer-focused with strong relationship management skills
  • Self-driven with a results-oriented approach
  • Willingness to travel extensively within the region

Preferred Experience:

  • Exposure to GC, Shelters, CEMS, SWAS, gas analyzers, sample conditioning systems, or process analyzers
  • Experience in handling large turnkey or system integration projects

Yokogawa is an Equal Opportunity Employer. Yokogawa wants a diverse, equitable and inclusive culture. We will actively recruit, develop, and promote people from a variety of backgrounds who differ in terms of experience, knowledge, thinking styles, perspective, cultural background, and socioeconomic status. We will not discriminate based on race, skin color, age, sex, gender identity and expression, sexual orientation, religion, belief, political opinion, nationality, ethnicity, place of origin, disability, family relations or any other circumstances. Yokogawa values differences and enables everyone to belong, contribute, succeed, and demonstrate their full potential.

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ASI Sales - North
New Delhi, Delhi, India
Sales
About Yokogawa
Provides industrial automation, process control, and measurement solutions for energy, chemical, and manufacturing industries worldwide.