Account Executive, Brand
As an Account Executive, Brand at Zeno, you'll be responsible for maintaining a broad scope of day-to-day account work, including media relations, tracking, reporting and social media monitoring.
You will collaborate within the team, drive results inclusive of traditional and emerging public relations tactics, and develop a comprehensive understanding of your accounts – their business, products, markets, and industry influencers. In addition, you will convey this knowledge credibly to members of your account team and to the media in order to drive media relations results.
Client & Account Support
- Support day-to-day client communications.
- Communicate proactively with account teams to ensure alignment on timelines, deliverables, and priorities.
- Participate in client calls and meetings, with growing responsibility and comfort presenting updates, ideas, and results.
- Develop a strong understanding of client businesses, including industry landscape, competitors, products, and target audiences.
Project Management & Team Support
- Manage multiple projects simultaneously, ensuring deadlines are met.
- Support teams with administrative and organizational tasks, including timelines, trackers, agendas, recaps, and status documents.
- Serve as a key point of coordination across internal teams, vendors, and external partners.
- Provide guidance and mentorship to Assistant Account Executives and interns, including delegating tasks as appropriate.
Media Relations & Storytelling
- Execute media relations programs across consumer media verticals.
- Research, write, draft, and edit media materials including press releases, fact sheets, pitches, message maps, and briefing documents.
- Craft thoughtful pitch drafts and build and maintain media lists (experience with Cision and/or Muck Rack preferred).
Reporting & Measurement
- Compile, track, and report campaign results, including media coverage, event metrics, and performance summaries.
- Maintain coverage trackers and assist with post-campaign reporting and analysis.
Integrated Communications
- Actively participate in brainstorms and contribute creative ideas to client programs and campaigns.
- Support the research, development, and execution of integrated communications plans.
- Understand and apply general principles of marketing, business, and public relations within integrated campaigns.
About You
- 2+ years of experience in public relations, communications, or a similar agency environment.
- Strong project management and organizational skills, with sharp attention to detail.
- Comfortable presenting to clients and engaging professionally in meetings and live environments.
- Collaborative, proactive, and able to thrive in a fast-paced, team-oriented environment.
- Ability to think on your feet and adapt quickly as priorities shift.
- Excellent writer with the ability to craft clear, compelling communications.
- Media-savvy, with interest or experience in consumer media.
Pay Range: $55,000-$70,000 USD/yr.
An employee's pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH's total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.
Level 03
Zeno Group, Inc. provides equal employment opportunities to applicants and employees. Employment decisions are made on the basis of job-related criteria without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, marital status, age, genetic information, national origin, disability, military, or veteran status, or any other classification protected by applicable law. We invite all applicants to voluntarily self-identify their race, ethnicity, and gender. Submission of the information on this form is strictly voluntary and refusal to provide it will not subject you to any adverse treatment. Information obtained will be retained in a confidential file and separate from personnel records. This information may only be used in accordance with the provision of applicable federal laws, executive orders, and regulations.